PERSONAL CREATIONS
MOTHERS DAY FACEBOOK CAMPAIGN
This was a fun project that I worked with a team to create a facebook campaign to create engagement for Personal Creation's Mothers Day sale, there was also a curated Pinterest page that went along with it. The idea behind the campaign was to show everyday mothers in the eyes of their children, who see them as superheros. That is why it was decided to go with a cartoonish illustration style over photos of real people.
• Collaborate with copywriter
• Present concepts to client
• Art Direction
• Brainstorming/ Concepting
• Design & Illustration